![Change champions assist with effective change processes](https://www.stretchforgrowth.com/wp-content/uploads/2023/07/Change-champions-provide-change-leadership1-769x511.jpg)
![Change champions assist with effective change processes](https://www.stretchforgrowth.com/wp-content/uploads/2023/07/Change-champions-provide-change-leadership1-769x511.jpg)
In previous and perhaps more stable eras, transformation in business was not that important, or seemingly so. The name of the game was securing a strong market position and retaining it. As John P Kotter notes in “The Heart of Change”, this philosophy underpinning business security was “build a big moat around a castle, keep…