![Standing out from the competition](https://www.stretchforgrowth.com/wp-content/uploads/2016/07/Standing-out-from-the-competition-by-showing-customers-that-you-care-769x511.jpg)
![Standing out from the competition](https://www.stretchforgrowth.com/wp-content/uploads/2016/07/Standing-out-from-the-competition-by-showing-customers-that-you-care-769x511.jpg)
The gesture of showing appreciation seems to be a lost art. A simple “thank you” may go some way to add warmth to any relationship, but in reality just represents common courtesy. Authentically-demonstrated appreciation, however, develops the emotional connection in relationships and solidifies the customer’s patronage. Smart businesses know that showing customers how much they…